$12 million in 30 minutes: Durov and Snoop Dogg blow up Telegram

Technology

Pavel Durov and Snoop Dogg created a digital sensation: about 996,000 digital Telegram gifts were sold in 30 minutes, bringing the project about $12 million. This is the first star drop in the platform's history and it became a instant hit.

$12 million in 30 minutes: Durov and Snoop Dogg blow up Telegram
All gifts were digitized and registered in the TON blockchain, giving owners exclusive access to personalized channels, biographies, and messages.

Simultaneously, Snoop released a new track and video titled "Gifts," entirely dedicated to Telegram and its founder. The video features a crypto-inspired style, references to "Digital Resistance," and even passages that are already being discussed online.

According to Durov, the success turned out to be phenomenal and exceeded expectations. Despite the recent unrest surrounding #TranslateGate, he personally commented on the initiative and conveyed that Telegram is reaching a new level.

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