OpenAI Shuts Down Sora
Technology
OpenAI has announced the closure of Sora, a system designed to create videos from text prompts, in a move that surprised users and some employees.
OpenAI has officially announced the shutdown of Sora, its AI model for generating short videos from text descriptions. The statement was published on the team’s official account on X.
Developers thanked users for their contributions and acknowledged that the news may be disappointing. The reasons behind the decision have not been disclosed.
The company said it will soon provide further details, including timelines for shutting down the service and API, as well as instructions for saving created content.
According to The Wall Street Journal, CEO Sam Altman informed employees about the decision on March 24. The report notes that some team members were surprised by the scale of resources invested in the project relative to its limited demand.
The closure is reportedly part of a broader strategic shift toward enterprise products and developer tools ahead of a potential IPO.
Sora was introduced in February 2024, with an updated version, Sora 2, released in the fall of 2025.
Developers thanked users for their contributions and acknowledged that the news may be disappointing. The reasons behind the decision have not been disclosed.
The company said it will soon provide further details, including timelines for shutting down the service and API, as well as instructions for saving created content.
According to The Wall Street Journal, CEO Sam Altman informed employees about the decision on March 24. The report notes that some team members were surprised by the scale of resources invested in the project relative to its limited demand.
The closure is reportedly part of a broader strategic shift toward enterprise products and developer tools ahead of a potential IPO.
Sora was introduced in February 2024, with an updated version, Sora 2, released in the fall of 2025.
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